Tokio Marine Singapore launches eight-point campaign

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Tokio Marine Life Singapore (TMLS) has launched a new marketing campaign called #go8, which seeks to address the gap in Singaporeans’ financial needs across various life stages.

According to a statement from TMLS, the campaign rests on financial planning for eight areas namely: retirement needs, children’s education, medical-related expenses, family’s protection needs, critical illnesses, unexpected events (such as accidents), wealth accumulation, and living healthily.

“#go8 is a seamless extension of our company’s priority to meet key financial planning needs by creating best-fit solutions that truly care,” said Gilbert Pak, chief marketing officer of TMLS. “We empower our customers with the

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