K3 Business Technology Group has released new research into the UK’s shopping preference. It revealed that 51% of customers are clear that they want to avoid store assistants. Instead, shoppers are looking for a more autonomous and technology-enabled shopping experience.
The report, Adapt or fail: meeting customer needs in the now draws on research conducted with over 2,000 UK shoppers to gauge their shopping preference.
- When it comes to self-service preferences, 2 in 5 people (41%) would most like to see more self-service tills introduced and 16% of shoppers want the introduction of checkout-free stores like AmazonGo